LENOVO THINKBOOK GLOBAL PRODUCT LAUNCH

This campaign aimed to demonstrates how a ThinkBook-equipped office looks, feels, and operates through entertaining slice-of-life scenes—focusing on the ways in which that setting inspires employees to be their best while driving positive outcomes for the business.

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I was tasked with overseeing pre-production, photoshoot, post-production as well as developing the art direction, executed and oversaw design for this campaign.

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Credits

AGENCY The Woo

CLIENT: Lenovo

EX. CREATIVE DIRECTOR: Valerie Moizel

ACD/COPYWRITER: Jonathan Miller

SENIOR ART DIRECTOR: Darren Nguyen

ART DIRECTOR: Nathan Huft

DESIGNER: David Ruelas

DIRECTOR/EDITOR: John Wynn

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